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The Berlin based artist and self publisher Michalis Pichler works conceptually, often in series and with vernacular material. The publication shows 24 full-page reproductions of collages, all for which Pichler uses the same page in the same book of plants "Floribundarosen"". But instead of blossoms and buds it is now excerpts of advertising texts or shadowy cowbodys of full-page Marlboro adds that sproud on the rosebush. There is an appealing contrast between rosebushes and insurance adds